What term describes a collection of visual aids used during a sales call?

The term "portfolio" refers to a collection of visual aids, documents, or materials that a salesperson can use during a sales call to present their products or services effectively. This collection typically includes visuals like brochures, charts, product samples, and other resources that help convey the benefits and features of what they are selling.

A portfolio serves a crucial role in establishing credibility and providing prospective clients with tangible evidence of what the salesperson is proposing. It is carefully curated to tailor the presentation to the audience's specific needs and preferences, enhancing engagement and understanding.

While "showcase," "presentation," and "visuals" may also relate to different aspects of the sales process, they do not specifically denote a comprehensive collection. A showcase could imply a more selective display, a presentation typically refers to the overall interaction or dialogue during the sales call, and visuals are merely components within that broader context. "Portfolio" encapsulates the idea of a well-organized repository tailored for effective communication in a selling situation.