Who are salespeople that meet customers face-to-face at their business locations?

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Prepare for the University of Central Florida MAR3391 exam with engaging questions and detailed explanations. Enhance your understanding and excel in your professional selling skills!

Field salespeople are defined as sales professionals who meet customers face-to-face at their business locations. This sales role typically involves traveling to the client's site, allowing for personal interaction and the ability to address questions and concerns directly. Engaging with customers in this manner often leads to stronger relationships and better insights into customer needs, as salespeople can observe the customer’s environment and business processes firsthand.

This face-to-face interaction is crucial in fields where relationship building and trust are vital components of the sales process. Field salespeople often have the autonomy to tailor their sales pitches based on the specific context of their visits, which can significantly enhance the effectiveness of their presentations.

In contrast, remote salespeople primarily engage with clients through online platforms or over the phone, which lacks the in-person personal touch. Inside salespeople typically work from a designated office space and do not travel to meet clients, focusing instead on sales through calls and emails. Direct salespeople sell directly to consumers, often in a retail context, which is not necessarily defined by meeting customers at their business locations.